Tap into your most profitable customers and prospects – multi-channel buyers – for higher response rates and ROI. Let SourceLink put 25 years of retail direct marketing experience to work for multi-channel communications, new store mailings, data processing and database programs, time-critical event mail tracking, response analysis, and more.

Start With Your Data

SourceLink National Consumer File for new store openings. Enhanced demographic and psychographic data for your customer profiles. Market performance analysis. Profiling and modeling. ROI reporting. Complex customer file segmentation. SourceLink’s data processing and database management experts put data to work for driving event attendance, acquiring new customers, retaining profitable ones, and increasing customer value.

"SourceLink is above the rest in retail expertise and service levels." Jan Irvine
Director
Banana Republic

Track and Coordinate Your Communication Channels

SourceLink’s patented MultiTrac™ technology provides 98% accuracy in predicting in-home mail dates, allowing us to identify and speed up slow mail and coordinate your multi-channel marketing campaigns. MultiTrac technology tracks your direct mail and coordinates timing of your email and telemarketing – and that means results for your business: Higher response rates. More sales event attendance. Increased customer spending. And you can track it all via MultiTrac’s web-based, real-time reporting.

"There are two reasons why we continue to work with SourceLink – partnership and expertise. I can always count on my business partners at SourceLink to find quick and flexible solutions. I know we are working with an organization that strives to stay ahead in the industry to ensure that they are providing everything possible to maximize the efficiency of our direct mail programs." Euni Kown
Director, Relationship Marketing
Old Navy

Balance Logistics with Postage for Savings

MultiTrac provides a huge advantage in helping you make sure your logistics costs don’t exceed your postal savings. On the other hand, we combine MultiTrac’s historical data and our postal expertise to identify slow-moving mail centers and let you know when additional logistics are needed to make an important mail date.

Let us know how we can help you.