Our Blog

What are 2015 Postal Rates? New Prices Approved

Eddie Woods, Feb 26, 2015

New 2015 Postal prices have been approved by the Postal Regulatory Commission. The price of a stamp will not change, but several other adjustments will take place...

Read More

6 Steps for Making Omni-Channel Marketing a Reality

Chris Hamlin, Feb 25, 2015

Clearly, successful omni-channel marketing programs are becoming a reality for more and more companies. If you haven’t already, now’s the time to implement an omni-channel strategy, especially if your company is keen to give customers the best possible buying experience across all touch points...

Read More

Omni-Channel Marketing – A Mainstream Reality in 2015?

Chris Hamlin, Feb 23, 2015

We’ve all heard the buzz about “omni-channel” – enabling a seamless and consistent customer experience across all channels and devices while offering marketers the potential and promise to better understand and reach customers. But is the promise of omni-channel marketing really achievable and are there significant benefits for those that embrace the idea? One thing is certain - it has made an indelible mark on both businesses and consumers and appears to be here to stay. Real-world examples of this can be seen on Black Friday and Cyber Monday - integrated, interacting technologies and information are now connecting in-store and online buying to create truly seamless shopping experiences...

Read More

Five Tips for Creating an Ideal Customer Profile

Chris Hamlin, Feb 16, 2015

Developing customer profiles isn’t exactly easy, but here are a few tips that should ease your foray into this brave new world...

Read More