Our Blog

Video Blog - Amazing Statements

Matt Haskell, May 23, 2013

What can your bank, credit union or utility company do to make your statement amazing? Watch this first of two video blogs on what makes for an amazing statement or bill.

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Millennials, “The Greatest Generation” and Direct Marketing

Matt Haskell, May 22, 2013

I am (barely) a Millennial. Born in 1980, I rest on the cusp of what Time magazine recently profiled as the “Me Me Me” generation and described on the cover as “lazy, entitled narcissists who still live with their parents.” Guess which magazine isn’t getting a Christmas card from me this year...

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Mailpiece Mondays- What Would You do if you Were the USPS?

Eddie Woods, Postal Liaison at SourceLInk, May 20, 2013

In 2003 the USPS delivered 51 billion pieces of mail. This year they will deliver 21 billion pieces for an almost $14 billion drop in revenue. If you owned a business that had a significant drop in sales, what would you do? Would you have even let it go that long? ...

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Top Ten Ways to Use LinkedIn to Grow your Business

Craig Blake, May 15, 2013

For prospecting, at the end of the day the goal is leverage Linked In and other social channels to acquire more customers and retain the ones you have because you will be seen as a thought leader. But how can you do this effectively? At the end of the day, it's all about engagement. Your client facing team members, sales AM’s, executive leadership all should have a social presence and position your company as thought leaders. This engages our prospects and customers and sets us apart from the pack. So I present, The TOP 10 things you need to be doing on Linked In. Drumroll please!...

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