Our Blog

Ask Not Only What Your E-Presentment Solution Can Do; Ask What your E-Presentment Vendor Can Do

Evan Childs, Feb 29, 2012

Across almost every industry, there is a major push to drive the consumer to electronic communication channels. Rising postage costs have no doubt been a major driving factor for this shift. Regardless of the reason for the focus on electronic communications, it’s very interesting that so many organizations invest tremendous time and resources on the E-Presentment solution and its capabilities, but then invest very little time thinking about how they will ultimately drive their customers, members or constituents to the channel...

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Five Key Considerations for Offering Mobile Marketing Services

Bryan Yeager, Associate Director, InfoTrends, Feb 28, 2012

As you’re likely well-aware, the mobile channel continues to experience significant levels of growth. According to the CTIA Wireless association, mobile subscription penetration in the United States exceeds 100% of the population; many people own and use more than one mobile device. Furthermore, CTIA estimates that that close to 30% of U.S. households are “wireless-only,” meaning they subscribe to wireless phone services but not landline services (myself and many of my friends are part of this population). The pervasiveness of mobile technology has led to increased time spent by consumers in the mobile channel, making it a prime platform for marketing and advertising...

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You Thought You Were Just Getting a Cup of Coke??

Matt Haskell, Feb 25, 2012

Have you seen the "Freestyle" Coca-Cola machines that are popping up at restaurants around the globe? Not only do these machines distribute individualized soda flavor combinations, but they are a powerful way to collect data!...

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An Ode to EBPP

Melissa Trammel, Feb 24, 2012

A blog-poem on how "going green" in your billing and staying ahead of transactional document trends can make your life much easier!

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