For consumer finance lenders, a multichannel approach will yield the highest response rate. Watch our video on how to add digital to your direct marketing!

Consumer Lenders

Looking for a partner who has experience, understands your industry and will deliver the success you need?  Well, you have come to the right place. 

For over 25 years, we’ve helped consumer lenders acquire and retain customers at the branch level and through online lending platforms. You want higher close ratios and increased retention rates with reduced acquisition costs, and whether you are interested in live check mailings, "invitation to apply" or pre-approved offer campaigns, we are uniquely situated to service your needs.

From data analytics to direct digital strategies, we are a soup-to-nuts partner for consumer finance lenders. We also offer an intangible – know-how. We've been at this for years, and know the state laws, set-up processes and MICR specs that go with any consumer lending campaign. Take a look at some of our satisfied customers below:


Client Case Study: Sun Loan Company

Mission: Increasing the number of new customers while maintaining low acquisition costs.

Method: SourceLink identified pure prospects and utilized a sophisticated model for those most likely to borrow.

Did it work? 

 
 

For over 20 years, SourceLink has been a trusted partner for our company. SourceLink has partnered with Tower to achieve low acquisition costs and high close rates through the use of live checks, pre-approved offers and ‘Invitation to Apply’ campaigns. They are absolutely an integral part of our business.
— Francis C. Lee, President and CEO, Tower Loan

Program case study: Multiple lenders utilizing live checks

Mission: New customer acquisition using loans in the form of a live check in the mail.

Method: A sample of SourceLink's small to mid-sized consumer finance lenders used SourceLink's data to target over 740,000 households in one year.

Did it work?

 
 

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