It all starts with the statement

Credit Union members find great value in the relationship they have with their Credit Union, and this starts with properly managed communications. Quality interactions are the greatest contributor to member loyalty, and a superior member experience is critical to acquire and retain profitable new members. Are you offering the most robust eStatement, mobile, and online solutions in addition to a fully realized printed statement? SourceLink can help.

Are you offering your members additional services?

Credit union members are also more likely to have fewer financial relationships versus bank customers; they are very loyal, and they value word-of-mouth advertising. Providing a superior member experience through offering relevant service additions with targeted, variable-data messaging and convenience through e-presentment and payment will make sure your credit union is the talk of the town!

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Our expertise in the consumer finance industry means your marketing programs produce improved ROI for every marketing dollar you spend. For over a decade, all over the nation, we help consumer finance companies reduce customer acquisition costs, find better prospects, push more business to branches, improve renewal rates, lower costs and increase close rates.

The hub of customer communications lies within your statements. Fully utilizing the white space on your statement, through statement redesign and transpromotional messaging, can turn your document output into a revenue engine. Electronic communications are an imperative, so work with a solutions provider that can make this process convenient on you and the customer. We specialize in managing ideal statement formatting, transitioning to e-presentment/payment, offering mobile and online solutions, and handling address hygiene throughout the delivery cycle. SourceLink provides an all-in-one solution for your statement output needs.

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SourceLink has an incredible amount of expertise in managing and producing complex credit card acquisition campaigns for the financial services industry. A large percentage of our experienced management team grew up in the credit card marketing space and has been intimately involved in developing cutting-edge techniques and technologies for maximizing campaign effectiveness for Fortune 100 financial services companies. From trigger-based programs to continuous color variable production, we offer the perfect blend of technology and expertise to ensure success for your complex acquisition campaigns.

Government regulations requiring regular communications have become an opportunity, rather than a bane, and SourceLink can make it easy for you to follow these regulations. If you are looking to streamline remittance tracking or to identify new ways to supplement the coupon books of days past, or if you simply want to modernize your statement production and delivery to an electronic era, SourceLink can help.

Whether your goal is to initiate first mortgages, refinance existing mortgages or stimulate home equity lending, our data analytics and modeling, strategy and creative and turnkey direct mail production and digital marketing services will ensure your messages resonate in market for optimal results from each and every campaign. Additionally, MORE, SourceLink's direct mail mortgage refinance solution, will maximize the impact of any mortgage lending campaign.

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