Utilities

Are your customers getting the most out of their statement? Is it easy to read? Does it maximize the available space? Can they access it electronically? As a utility's relationship with its customers becomes increasingly dynamic – and utilities shift to a customer-centric model – we have the tools to help create effective customer communication management.


  • 10 billing design solutions to improve profitability cash flow and customer experience

Customer Communication Management

The shift to a new customer-focused service model requires building and nurturing customer relationships through communication. At SourceLink, we draw from our experience with our clients to put this customer-centric model to work. We recommend and execute a phased approach where phase one is to improve implementation of the billing experience, phase two is to expand billing to support community relations and initiate and develop customer relationships, and finally, phase three is to elevate billing to a more personalized communication.

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Statement Redesign

We know statements better than anyone. We're a statement processing powerhouse and one of the largest transactional document outsourcing providers in the nation. That's why we know that improving the billing experience starts with the statement. The immediate benefits of a statement redesign are timely payments, web-based customer service and first-call issue resolution. Take the first step. You'll see how we can help your company with a free utility bill design assessment.

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Data Security

Customer data is the foundation of a utility's customer communication management program. Your customers trust you with their data – and you want to always make sure their data is secure. Our SSAE-16 Type II audit means our best-in-class data security processes help keep your data safe.

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Transpromotional Marketing

Once the utility has the foundation of integrated customer data across business, product lines and services, the stage is set for effective cross-sell messaging. We make that messaging more relevant, personal and timely through Customer Intelligence. That intelligence combined with selective insertion – intelligent matching of inserts and statements by data and mail streams – makes us able to selectively target customers with attention-grabbing color inserts containing those personalized offers, cross-promotions and paid co-operative advertising.

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