SourceLink Announces “accuLink®,” an Enhanced Consumer Database for Marketing

SourceLink Announces “accuLink®,” an Enhanced Consumer Database for Marketing

SourceLink announces the expansion of its National Consumer File, now coined “accuLink®.” SourceLink has provided clients with targeted, detailed consumer data for years but recent enhancements to the modeling criteria and targeting variables allow for the most robust targeting and data analytics capabilities to date...

SourceLink Hires David Funsten as Vice President of Financial Services Strategy

SourceLink Hires David Funsten as Vice President of Financial Services Strategy

SourceLink, an industry-leading multichannel marketing services firm and statement solutions provider, announces the addition of David Funsten as SourceLink’s Vice President of Financial Services Marketing Strategy. Funsten joins the SourceLink Strategy & Insight Team, specifically focusing on the marketing and strategy needs of banks, credit unions and consumer lending companies...