Via our patented SMART Modeling^® process, we are able to enhance customer and prospect data to support more personalized and targeted direct marketing efforts. Acquisition marketing begins with a universe of prospects. We have built and maintain a national consumer database of more than 240 million individuals and 180 million households, including more than 300 data attributes of demographic, lifestyle and behavioral data.

Looking for more specialized lists or trigger-based events? We partner with the top data providers and aggregators for an unbiased selection of compiled lists and trigger-based feeds for new movers, shoppers and lifestyle changes.

Using our internal data assets along with SMART Modeling^®, we're able to enhance customer and prospect data to support more personalized and targeted direct marketing efforts.

Consumer privacy concerns are top of mind and, all too often, in the news. Being SAS 70 Type II compliant – the marketing, IT, and compliance groups can feel secure in knowing SourceLink has the best-in-class processes to help keep your data safe.

World-class institutions in financial services, insurance, automotive and retail, along with U.S. government agencies, trust SourceLink in handling the most sensitive of data.