Digital + Personal

"Converging technologies for building relationships"

Today's marketers communicate with their customers through an ever-increasing number of channels. Keep everything coordinated and maximize response with our integrated, multichannel marketing campaigns.

Social Media Integration

Bridging the gap between traditional and social media marketing, we can take a direct marketing program and parlay it into the social media space, thereby leveraging your marketing investment and extending the reach of your promotion. We help you keep customers talking, stay connected to the conversation, and turn those connections into actions.

TAG (Targeted Account Generator) is our innovative product that harnesses the power of social network “sharing.” Through shared offers and promotions, TAG further exposes your business, consolidates marketing efforts, gathers consumer feedback and data, and incentivizes spreading your message. Whether you manage a bank looking to springboard your new accounts campaign, or a retail store that wants to publicize your President’s Day sale, TAG can help streamline your social media efforts.

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Multichannel Marketing

Converging the technologies of digital and traditional gives customers more and more ways to interact with your brand. We use data to improve messaging by segments and channels, coordinate mail and email communications, move people from mail to online channels and increase response through multichannel precision timing. More tactically, our capabilities include ecommerce sites, microsites, landing pages, QR codes and more.

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Email Marketing

To find your targets, we offer e-marketing list services including email address hygiene, ECOA and email overlay. We offer opt-in email campaigns, just-in-time marketing and coordinated multichannel campaigns all designed to maximize your return on marketing investment. We also offer online, user-controlled message setup and testing to give you full control. And finally, we provide real-time response tracking once we execute your campaign.

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Multimedia Solutions

Web, email, direct mail, print, mobile and social. We provide creative solutions for multichannel marketing campaigns via branded websites, text or HTML email, integrated email campaigns, direct mail with personalized URLs, landing pages, print and out-of-home advertising, online advertising, mobile campaigns and more.

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New Media Applications

We put the power of our expertise to work, developing new media applications like pURLs, QR codes via platforms like YouTube, Facebook, mobile, Twitter and more to make the most out of today's growing number of mobile devices and channels. This helps us target your customers where they are to give them the message they want via a channel to which they will be receptive.

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