My SourceLink Internship Experience: Madison Brown
July 31, 2019

Hello! I’m Madison Brown, and I am a rising junior at Clemson University, majoring in Graphic Communications with a double minor…

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Multi-channel vs Omni-channel? What is the difference and what is best for me?
July 22, 2019

Most Marketers today understand (or kind of understand) the difference between these two separate strategies. But what does it truly mean…

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5 Tips to Increase Member Retention
July 16, 2019

When it comes to Annual Election Period (AEP), we know a lot of focus is on new member acquisition and increasing…

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It’s Not Too Late! How Marketers Can Reach Caregivers Now! (Webinar Recap)
June 17, 2019

Did you know it’s not too late to include Caregiver testing in your 2020 AEP? Over 40 million Americans are currently…

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Customers Banking
Why One-to-One Marketing Makes Your Bank Better
June 11, 2019

Legendary one-to-one marketing has been the gold standard for years. Back in the old days of banking, relationships were formed in…

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Financial Brand Takeaways: 3 Steps for Building an Enduring Brand
April 25, 2019

Have you experienced the magic of Disney World or Disneyland first hand? If you have, do you remember how magical of…

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80.7% Increased Enrollment for AEP 2019 with Modeling
April 23, 2019

During the Medicare Annual Election Period (AEP), Medicare marketers only have a short window of time to enroll the majority of…

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Reputation Management: Responding to Negative Social Media Reviews
April 10, 2019

Do you have a reputation management plan in place for responding to negative reviews on social media? Everyone would love to…

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Mega Marketing Trends and Online Strategies in Lending (Webinar Recap)
March 22, 2019

Our recent webinar featured David Funsten, SourceLink’s VP of Financial Services Strategy, and Sarah Fonseca Gray, Path Interactive’s Group Director of…

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Four takeaways from the 12th Annual Medicare Marketing & Sales Summit: RISE Health
March 13, 2019

Our healthcare team is back from another great Medicare Marketing conference, the 12th Annual Medicare Marketing & Sales Summit. There was…

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