Top Three Secrets of Effective Deposit Acquisition

 

 

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About The Webinar
Banks and credit unions are finding it harder to compete for new deposit customers. Trying to outspend their competitors, banks overwhelm consumers with deposit offers that saturate the mailbox, mobile phone, and computer. Similar to their experience in other industries, consumers are expecting a more relevant and meaningful dialog with their banks and credit unions.

This webinar will outline the best practices in data science and marketing technology to conduct a personalized one to one dialog with deposit prospects turning them into a profitable customer.

What you will learn:

  • Strategies to effectively reach new deposit customers
  • Best practices to optimize deposit acquisition campaigns
  • Hyper personalization tips to drive MROI across all channels (DM, EM, display, social, & search)

Duration: 45 minutes


Presenters

 

 David Funsten VP, Financial Services Strategy | SourceLink  David Funsten
VP, Financial Services Strategy | SourceLink
 Don Bottelsen Director of Analytical Services | SourceLink  Don Bottelsen
Director of Analytical Services | SourceLink
 Matt Perlman Client Director | Path Interactive, a SourceLink Company   Matt Perlman
Client Director | Path Interactive, a SourceLink Company